Hoopplex is a multifaceted urban app. It is a platform where users can show off their basketball or non-basketball fashion. This is an app that allows licensed users to create, score, and monetize through competitions. It has a lot of features that enable users to interact with each other through “likes” and “messages”. All users’ posts will appear on the Hoopplex competition feed, enabling community members to expand their network with like-minded individuals who love basketball fashion culture.
About the project…
Hoopplex is a multifaceted urban app. It is a platform where users can show off their basketball or non-basketball fashion. This is an app that allows licensed users to create, score, and monetize through competitions. It has a lot of features that enable users to interact with each other through “likes” and “messages”. All users’ posts will appear on the Hoopplex competition feed, enabling community members to expand their network with like-minded individuals who love basketball fashion culture.
Origin & Client Background
Kevin Cofield is the owner of Hooplex. The ship in urban fashion led him to come up with this idea of how basketball can create hype not only in the world of sports but also in the world of fashion. Basketball has always been more than just a game. It’s a lifestyle and a culture. Hoopplex is all about celebrating that. From the latest fashion trends to the hottest new styles, we’re all about giving basketball fans and the world a taste of what the culture has to offer.
Challenges
No dominating platform geared toward community building for sports fashion. The app will only be relevant to users who are interested in sharing photos of their sports apparel, which may limit the potential user base.
Organizing events and pick-up games can prove to be difficult if you do not know the individuals you are playing with or if they live in close proximity.
Our Solutions
A clear niche: Hoopplex is custom-made for the interest and convenience of anyone belonging to the basketball lifestyle. This group of users make for a more loyal type of userbase since they are already immersed in a common culture.
A social media platform helps familiarize the community with one another, especially since Hoopplex is centered around sharing your own photos.
Key Features
Events
The events tab unites the community together in allowing users to organize pick-up basketball games.
Home
Inspired by instagram, the home tab is where users post and share their sports attire.
My Profile
The profile represents all of the user’s interests. You can see what teams they like, what brands they wear, and all photos they have posted. You can also see their list of friends.
Search
The search tab searches all posts community-wide. From here, users can network with other members of the app, scope out the latest trends, and get inspired by other styles.
Events
The events tab unites the community together in allowing users to organize pick-up basketball games.
Home
Inspired by instagram, the home tab is where users post and share their sports attire.
My Profile
The profile represents all of the user’s interests. You can see what teams they like, what brands they wear, and all photos they have posted. You can also see their list of friends.
Search
The search tab searches all posts community-wide. From here, users can network with other members of the app, scope out the latest trends, and get inspired by other styles.